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Cartograms and Choropleth maps: an investigation into communicative effectiveness using mobile app usage data

Holbrook, Henry; Cartwright, Clive. 2015 Cartograms and Choropleth maps: an investigation into communicative effectiveness using mobile app usage data. [Lecture] In: BCS – SoC Conference 2015, York, 8-10 Sept 2015. (Unpublished)

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Abstract/Summary

We will present the results obtained from a recent study comparing the communicative effectiveness of spatial statistics presented in two map formats; the choropleth map and a contiguous area cartogram, both based on app usage for two BGS developed apps focusing on the Greater London area.

Item Type: Publication - Conference Item (Lecture)
NORA Subject Terms: Data and Information
Date made live: 08 Dec 2015 12:34 +0 (UTC)
URI: http://nora.nerc.ac.uk/id/eprint/512343

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